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General Demographics

Total Population, 2020
170,2431
Population Change Estimates, 2010-20
2,0951
2020-30 Population Projection
9,6572
Median Age
32.93

Race / Ethnicity 1

White
51.01%1
Black/African American
35.13%1
Native American
0.29%1
Asian/Pacific Islander
1.85%1
Hispanic
7.62%1
Multi-Racial
3.66%1
Other
0.44%1
Sources
  • 1: 2020 Decennial Census
  • 2: NC Office of State Budget and Management, State Demographer
  • 3: 2021 American Community Survey 5-Year Estimates

Financial Stability

Poverty Rate
20.7% below poverty level4
Median Household Income
$50,4224
Sources
  • 4: 2021 American Community Survey 5-Year Estimates

Education

Postsecondary Enrollment
59%5
Postsecondary Completion
52%5
Sources
  • 5: myFutureNC, 2022 County Profiles

Employment

2021 Unemployment Rate
7.4%6
Establishments Change, 2010-20
2.16%7
Avg. Employment Change, 2010-20
2.98%7
Labor Market Alignment
86%8
Top Gap Industries
Health Science (below bachelor's and bachelor's); Transportation, Distribution & Logistics (below bachelor's); Business Management & Administration (bachelor's)8
Top In-Demand Jobs
Registered Nurses; General and Operations Managers; First-Line Supervisors of Construction Trades and Extraction Workers9
Sources
  • 6: 2021 American Community Survey 5-Year Estimates
  • 7: NC Department of Commerce
  • 8: myFutureNC, 2022 County Profiles
  • 9: myFutureNC, 2020 County Profiles

Small Business: Statewide Data

Small businesses make up 99.60% of all NC Businesses.10

45.10% of all North Carolinians are small business employees.10

Business Ownership

Business Ownership - Women
44.20%10
Business Ownership - Veterans
8.40%10
Business Ownership - People of Color
25.50%10

Business Creation

2019
100,30011
2020
126,60011
2021
178,30011

Business Revenue

2019
$125,700,00011
2020
$141,400,00011
2021
$159,200,00011

Employment Data

Less Than 20 Employees
Largest employment gains by adding 40,060 net jobs (2019)12
20-99 Employees
Employ the largest share of workers12

Agriculture

Farms
46,00013
Acres of Farmland
8,400,00013
Average Acreage of NC Farms
18313

Major Sectors

Major Business Sectors
Aerospace and Defense; Automotive, Truck & Heavy Machinery; Biotechnology and Pharmaceuticals; Business and Financial Services; Corporate Headquarters; Energy; Food Processing and Manufacturing; Furniture; Information Technology; Plastics and Chemicals; Textiles; Tourism14
Sources
  • 10: US Small Business Administration, 2021 Small Business Profile
  • 11: Office of the Secretary of State, NC, 2021
  • 12: US Small Business Administration, 2020 Small Business Profile
  • 13: NC Agriculture Stats, NASS, USDA 2020
  • 14: Department of Commerce, 2022